I began work on a site earlier this year that an excellent photo gallery, but hadn't yet explored any SEO tactics to promote it. My first instint was to look at getting the images on one or more of the social bookmarking sites--specifically Flickr because another site I had worked on in the past had gotten a lot of exposure when we posted our images with them.
One of the questions I got about the images users would be provided if they typed in a keyword like Wall Street or Microsoft Windows was "How do you know what kind of image is going to come up." The truth is that there is a lot of randomness. A hundred images can be tagged "Wall Street," but of those about 50-60 are probably not relevant to the user's search and another 20 or so are of such poor quality that they shouldn't have been uploaded in the first place.
But now there is PicURLs, a site that aggregates photos from the nine most popular photo social bookmarking sites and displays the most popular images for each site so that only quality photographs and well-tagged images are shown. This only works if users tag photos well and appropriately. But I have faith in the users of social media. While some tag photos indescriminately to gain exposure, many understand how important good tags are to user experience. And that is why I think we will be seeing a lot more from PicURLs, and other aggregators like it, in days to come.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment